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home_quality_ingredientsWe are concerned about quality, purity and potency. As a matter of fact that is our number one priority in developing products that carry our name. We only use the highest quality ingredients when formulating our products. We check, double check and triple check every product once it is manufactured and prior to bottling and placing our name on that label.

Did you know that there are 5 quality tiers of raw materials to select from when manufacturing nutritional supplements? We select the top quality ingredients to insure our customers will get the most benefits from any of the products in our vast product line. For example, the Ascorbic Acid we use when manufacturing our products actually comes from fruit, not the cheaper quality sources like genetically modified corn which is used in 70% of the products out there in the marketplace. That is why Viva Vitamins and Earth Wise Vitamins are the leaders in the nutritional supplement industry. Quality is never sacrificed when making our products.

GMP CompliantThe manufacturers we use quarantine raw materials that come into their facilities. The raw materials our manufacturers use to produce our products are the highest grade raw materials available. Our manufacturers check those raw materials to insure that they are actually the raw material they are supposed to be at the correct potency. Then the manufacturers will assay the products after they have been manufactured to assure that the finished good matches the product’s recipe exactly. We also visually inspect all products prior to bottling to insure that the tablet size and shape is correct.

The FDA has established guidelines and regulations for good manufacturing practices (GMP). Unfortunately, not all manufacturers are GMP compliant. This is why we go to great lengths in selecting our manufacturing facilities. In fact, the facilities we use take additional steps to exceed GMP regulations.

vitamins made in the USAWe understand consumers’ concerns over products made in China, which is why we insist on US manufacturers even if it means higher cost to us. We are proud to have the words “Made In USA” in BOLD letters on every product we make.
All natural vitaminsWe all know that organic tomatoes and other organic produce vary in appearance from crop to crop. Some might be darker or lighter or have different markings. Because we use NATURAL, NON – SYNTHETIC raw materials in our products, they will look different from batch to batch – just like organic fruits and vegetables do.
buy vitamins with confidenceCustomer satisfaction is the driving force of our company. We are committed to providing our customers with products they can trust. This is why we require our labs to adhere to our highest scientific standards in manufacturing. We accept nothing less than 100% compliance from our manufacturers on this issue.

This is why we know that we are delivering the highest quality products for the best price possible. If you are not satisfied with a product you have purchased, you may return the unused portion within 30 days of purchase for full credit towards the purchase of another product. See full details here.


Linoleic Acid (CLA) and Resistance Training a Good Combination for Muscle Strength and Quality

A new study involving mice found supplemental CLA (conjugated linoleic acid and/or Omega-3 in addition to resistance training may enhance both muscle quality and strength even for individuals following a high-fat diet.

Nine month old male mice were randomly divided into five groups:

The first group followed a normal diet

Group two followed a high fat diet

Group three followed a high fat diet while adding resistance training

Group four followed a high fat diet and added CLA/Omega-3

Group five consumed a high fat diet and added CLA/Omega-3 while adding resistance training

The study lasted 20 weeks. Researchers found that the high-fat diet group had a much lower grip strength than the control group, however, the mice in the remaining groups (groups three, four and five) had a much greater grip strength than those in the high fat group. The group with a high fat diet plus resistance training (group three) had a better muscle quality than either the high fat diet group (group two) or the high fat diet group plus CLA/Omega-3 (group four). The muscle protein atrogin 1 was significantly down-regulated” in group five (high fat diet plus CLA/Omega-3 plus resistance training when compared to group four (high fat diet plus CLA/Omega-3. There are clear correlations between the beginnings of muscle atrophy and increases in the muscle proteins atrogin-1 and MuRF-1. Researchers also found the muscle protein MuRF was also reduced in the group on the high fat diet plus resistance program (group three) and the group on the high fat diet plus CLA/Omega-3 plus resistance training (group five).

The overall conclusions of the study found group five (high fat diet plus CLA/Omega-3 plus resistance training) had weakened gene expressions involved in protein degradation. Resistance training led to improvements in both grip strength and muscle quality regardless of whether CLA/Omega-3 supplementation was involved. Improvements in muscle strength and quality due to suppression of protein degradation may occur with CLA/Omega 3 supplementation and resistance training. Further research is needed to substantiate these findings in middle aged women and men.
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